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Is anyone out there? How to engage consumers online.

If you’re struggling with engaging consumers online, it’s important to first understand how new standards of communicating with customers have emerged, all driven by a shift in how we use the Internet. Business websites (and “we tell you” marketing like email) are...

Pride Leadership Graduation

I’m proud to say that I’ve completed the Pride Leadership program with the United Way of Central Ohio. The first of its kind, the program is designed to develop leadership skills to increase volunteer and board service opportunities for people in the LGBT (Lesbian,...

Introduction to Community Management

If you want to build and cultivate a successful online community for your business you should consider a two pronged approach. The first is to make people feel like they are part of something unique. This means recognize top members, engaging the community, planning events and...

Tools of the Trade

Find the right fit to your marketing needs with an extensive list of courses from hundreds of instructors including presentations from Ryan Bauer, all at Udemy. Check out my newest course: Create the Ultimate Custom Facebook Page for Your Business or...

"CONSUMER ENGAGEMENT = CONSUMER DEMAND"

I can help your brand engage consumers and drive demand to your products and services.

Experiential Marketing

Experiential marketing allows customers to engage and interact with brands, products, and services through personal experiences that help consumers connect to a brand and make intelligent and informed purchasing decisions. With nearly 15 years of experience in Experiential Marketing I’d like to help you develop and execute a campaign that delivers results and exceeds expectations.

Social + Digital Strategies

Social media marketing centers on efforts to create content that attracts attention and encourages readers to share it with their social networks. This new way of marketing continues to be overwhelming, frustrating, and digital platforms can be confusing. I’ve been helping brands craft marketing strategies that incorporate social media and digital platforms since 2005 and offer both consulting services and tutorials for additional marketing insight.

Marketing for Startups

Too many startup entrepreneurs give little or no thought to a marketing strategy. They focus instead on products or the size of the market opportunity without defining the marketing strategy and sales plan that will help them capitalize on the opportunity. Right from the start, you need a marketer at the table with the founder and product developer or tech team.

Multi Media Bar

Please join me for the 2012 Pride Leadership Cycle 5 Recruitment Reception. As a...

Over the last three years social media has empirically changed the way businesses...

If you’re struggling with engaging consumers online, it’s important to first...

I’m proud to say that I’ve completed the Pride Leadership program with the...

The Domino Project is the brainchild of Seth Godin and is powered by Amazon. Together,...

Do you have an about.me profile? With About.me all of your online content and profiles...

If you want to build and cultivate a successful online community for your business you...

Find the right fit to your marketing needs with an extensive list of courses from...

In the first official workshop session of the Pride Leadership program we heard from Dr....

Today’s session in Pride Leadership was a multi-agency visit where we learned how...