Introduction to Community Management
If you want to build and cultivate a successful online community for your business you should consider a two pronged approach. The first is to make people feel like they are part of something unique. This means recognize top members, engaging the community, planning events and much more. The second part is concentrated on community management that tilts away from marketing and towards customer service. It has often been said that “Customer service is the new marketing.” and that phrase couldn’t be more true when it comes to community management. If you are making your existing...
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